Skip to main content
Shaping Europe’s digital future

Creative Europe MEDIA — Supporting high-quality audiovisual content

The creation and production of high-quality content is the foundation of the European audiovisual industry.

Someone uses a remote to control a tv, which has on display a range of high-quality audiovisual content

© iStock by Getty Images - 1174414266 simpson33

The support of the MEDIA programme focuses on actions with a strong European added value, encouraging cross-border cooperation among producers and content developers and stimulating innovation in terms of content. It does so through high quality storytelling, business models, use of technology by content companies and more.

The supporting actions in 2022 under the content cluster are:

  • Europeanco-development: to enable scaling up of projects and allow producers from different countries to start working together at development phase, with an expected increase of the quality and market potential of the final works. Cooperation amongst producers from different territory sizes and linguistic areas will be encouraged, to contribute to a more level playing field, foster talent, wherever it comes from, thereby preserving and stimulating cultural diversity.
  • European slate development: to incentivise production companies to build a portfolio of 3 to 5 works, thereby increasing creative options and favouring quality. This should also allow production companies to reduce risks and increase their capacity to attract and retain talents, ultimately promoting long-term growth strategies. Beneficiaries will also be encouraged to support emerging talents by producing a short film.
  • European mini-slate development: to respond to the specific need of producers from lower capacity countries to ensure increased investment in quality works. By encouraging a limited portfolio approach (2 to 3 works) this support takes into account the size and specificities of their markets by offering a pathway to scale up, develop business strategies, invest in creativity and increase production capacity.
  • TV and online content: to provide opportunities to independent producers to take the initiative and pursue their own original productions. Such opportunities are key to creative freedom and financial independence and MEDIA will reinforce the capacity of European independent producers to retain the IP rights and exploit them globally, thus reinforcing European brands. European cooperation will be encouraged.
  • New in 2021! Video games and immersive content development: to increase the capacity of European video game producers, Extended Reality (XR) studios and audiovisual production companies to develop video games and interactive immersive experiences with the potential to reach global audiences, and to improve the competitiveness of the European video games industry.

Available funding will be published in the Funding and Tender opportunities Portal.

Latest

CALL FOR PROPOSALS |
Creative Europe MEDIA: European VOD networks and operators

The objective is to support European Video on Demand (VOD) networks and operators, screening a significant proportion of non-national European works, with the aim to improve their competitiveness and attractiveness.

CALL FOR PROPOSALS |
Creative Europe MEDIA: European Co-development

The objective is to support the cooperation among European production companies that are developing works with a strong international audience potential.

CALL FOR PROPOSALS |
Creative Europe MEDIA: European mini-slate development

The objective of the European mini-slate development support is to foster the competitiveness of European independent production companies and to increase their economic weight on the market.

CALL FOR PROPOSALS |
Creative Europe MEDIA: Markets & Networking

The objectives of the Markets & networking support: To encourage business-to-business exchanges among European audiovisual professionals, and in particular an increased participation from LCC Group B countries, by facilitating access to physical and online markets; To include industry events focused on contents and/or the uptake of new technologies and business models, as long as they can make an impact on visibility and sales of European works; To value environmental-friendly approaches;

Related Content

Big Picture

Creative Europe MEDIA Programme

The MEDIA strand of the Creative Europe programme is designed to support European film and other audiovisual industries.

See Also